Have you ever needed a low-tech way of showing a listing? Maybe you don’t want to start up your laptop. Or maybe your clients don’t have a computer. Well check out FlipClips.
Remember the “old school” way of creating flip book animations? It’s been rejuvenated. And with FlipClips, you can create a flip book from any [...]
Within real estate, or any business for that matter, website functionality matters. Businesses are always riding the cutting edge of web technologies, hopefully gaining the largets market share. Well, if you want to know what’s really cool, check out TIME’s 50 Coolest Websites. It’s a conglomeration of cool websites, most of which are decked out [...]
By now, you should know the importance of lots of photos for real estate. Well, digitalTHOM put together a few ideas to accomplish it using Flickr.
Even if you’ve used Flickr before, check out his ideas. I find that getting fresh (okay about 5 months old) ideas help to keep my creative juices flowing. Here’s the [...]
Copying-n-pasting content is one of the quickest ways to get a new site up and running. However, duplicate content like this is also one the best ways to be delisted, ignored, or devalued by search engines. And I’m not even referring to issues of copyright infringement. Duplicate content is a common issue for many sites, [...]
Wouldn’t it be great to have a face recognition program on your website that enabled you to determine which buyers are the most likely to buy? or, at least, determine the seriousness of their inquiry?
Millions of leads (stats are a total guess here) are generated everyday by real estate lead generation websites. But by the [...]
Self-proclaimed Niche Marketing Extraordinaire, Charles Amith, posted about how his house for sale blog (actually just a one page website) was the key to his home selling success. (Thanks Richard). He mentions that typical real estate sales techniques resulted in “waiting and waiting ….with 0 guests.” By changing his marketing, he was able to sell [...]
If you’re keeping up on different real estate marketing strategies, you’ve surely heard of podcasting. I won’t discuss all the benefits, at least not for this post, of how real estate podcasting can strengthen your market presence or improve relationships with customers. Rather, I’d like to hit the debated topic of optimizing podcasts for search [...]
Do you check your website logs? Well, many real estate agents that I’ve met don’t. So when questions of hits, pages, and sessions come up, guess what? They didn’t have a clue. Read on and you may very quickly be ahead of most of your peers.
There are two goals with this post. Or, at least, [...]
Getting started with search engine optimization
Many SEO firms that I’ve dealt with (yes, the same ones that call at 2:00pm on Friday afternoon!) seem to make search engine optimization or high search engine ranking an obscure lofty goal that only they can achieve. Granted, it can be very time consuming, but it’s still very doable. [...]
If you haven’t lived under a rock for the last few months, you’ve probably heard of MySpace, Friendster, and other social networking websites. Maybe you’re a member, maybe you’re not. Well now there’s a social networking place just for real estate professionals. It’s called ActiveRain.
It’s a completely free service that works more like a real [...]