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Internet better than REALTORS®?

Posted July 5th @ 4:06 pm by jason

Self-proclaimed Niche Marketing Extraordinaire, Charles Amith, posted about how his house for sale blog (actually just a one page website) was the key to his home selling success. (Thanks Richard). He mentions that typical real estate sales techniques resulted in “waiting and waiting ….with 0 guests.” By changing his marketing, he was able to sell [...]

Real Estate Podcast SEO

Posted July 1st @ 3:40 pm by jason

If you’re keeping up on different real estate marketing strategies, you’ve surely heard of podcasting. I won’t discuss all the benefits, at least not for this post, of how real estate podcasting can strengthen your market presence or improve relationships with customers. Rather, I’d like to hit the debated topic of optimizing podcasts for search [...]

WordPress 2.0.3 Released

Posted June 2nd @ 3:55 pm by jason

Wordpress 2.0.3 has just been released. I didn’t notice anything major in this release, but you should still check it out to see if there might be a fix for any issues you might be having. There’s also some security fixes. The main issues in this release:

Small enhancements for performance

Fix for importing from Moveable Type [...]

Making a WordPress Theme

Posted May 24th @ 10:05 am by jason

I had a real estate agent, who’s experimenting with WordPress, ask me about how to add their photo and branding to their new WordPress blog. Well, my response was to find a theme you like and modify the images. I think that’s the easiest thing to do. He’s not a designer nor a programmer (anymore, [...]

Pingoat Whitelist

Posted May 18th @ 10:43 pm by jason

I mentioned that Pingoat would be one of the blog pinging services to watch. Well, over the last couple of days, numerous people have been infuriated as they learned that they were blacklisted from the Pingoat service.
Apparently, Pingoat has been improving it’s splogg/spam detection and has created a number of false positives. Or at least, [...]

Real Estate Blog SEO Misconceptions

Posted May 18th @ 4:14 pm by jason

Todd over at Realty Blogging pointed out a common blogging misconception that I see with my clients as well. It’s the “If you build it, they will come” mentality.
This misconception says a few things. If I start blogging about real estate…

I will rank higher in the search engines for my market area.

I will have lots [...]

Blogging, Syndication, Copyrights

Posted March 4th @ 6:05 am by jason

Protect yourself and your work. With blogging and copyrights, there are two main areas to be concerned.

Protecting your work and ideas

Protecting others’ work and ideas

Disclaimer: I’m not a lawyer. Go see one if you have deeper concerns about intellectual property.
Blog copyrighting: Protecting your work
You’ve taken the time to put your ideas on your website and [...]

Prevent AdSense Click Fraud

Posted February 20th @ 11:57 pm by jason

Did you know Google can freeze your account if you’re suspected of click fraud? Well, they can and they do. Here’s one tool that will help to protect you (Firefox users only).
Michael Hampton’s GreaseMonkey script prevents your browser from following Google ad links on your website. This is one of common types of click fraud. [...]

Publicizing Your Blog

Posted February 11th @ 11:03 pm by jason

1,000,000 unique visitors a day–Is it possible? Of course! Publicize your blog by getting listed in, or pinging, these services. Did I miss a good one? Let me know via comment or email.
The Good Commenter
One of the best ways to develop community with your blog and drive traffic is to comment on other bloggers’ posts. [...]

Validating Your Blog Feed

Posted February 7th @ 5:58 pm by jason

Have you validated your feed lately? (Reminds me of “Have you hugged your pet lately?”). If you haven’t, you’re not alone. The majority of new bloggers probably don’t even think about it. But if you really want to be sure to get your latest market information out to your subscribers, be sure your feed is [...]

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