A new real estate marketing trend, using technology, is SMS. So how can you use text messaging to market real estate? Well, with another acronym of course! CSC.
SMS is your basic text messaging sent, typically, from one cell phone to another. CSC is “Common Short Codes” that allow you to send a text message using [...]
My next fun project is underway. What is it? A map… A comprehesive, mashup for searching and finding real estate in a particular area.
The Map Challenge(s)
So what is a comprehensive map? This cool little map [application] will need to allow home searchers to do the following (I’m also open to any additional suggestions!):
Enter specific home [...]
I had a real estate agent, who’s experimenting with WordPress, ask me about how to add their photo and branding to their new WordPress blog. Well, my response was to find a theme you like and modify the images. I think that’s the easiest thing to do. He’s not a designer nor a programmer (anymore, [...]
Earlier this year, NAR came out with their annual technology survey. And if you haven’t read it yet… You should!
The real estate technology report is packed with information that can help you, a real estate professional, to see where and how technology is moving.
If you still don’t want to read it, I’ve outlined NAR’s findings [...]
A new trend in real estate is real estate consultancy. Although the idea is not new, the concept of an hourly real estate consultant is slowly taking over the one-time transaction-based commission structure. Fee structures for a consultant vary from office to office, but one thing is for sure…
They understand the value of their time.
Get [...]
Looking for an inexpensive way to backup files online? Mozy offers excellent backup capabilities for free. The free backup service provides you with about 2GB of data storage. If that’s not enough, you can get up to 20GB for around $40 bucks. (Thanks to Jim for pointing this one out).
What’s the catch?
The online backup service [...]
Do you have what it takes to be considered one of the top technology real estate agents? HP announced their third annual Real Estate Technology Contest.
Winners receive all kinds of neat stuff, including:
An HP Tablet PC
An HP iPAQ Mobile Messenger
An HP Deskjet 460 series Mobile Printer
An HP Photosmart Digital Camera
So what does it take?
Simple… Tell [...]
I mentioned that Pingoat would be one of the blog pinging services to watch. Well, over the last couple of days, numerous people have been infuriated as they learned that they were blacklisted from the Pingoat service.
Apparently, Pingoat has been improving it’s splogg/spam detection and has created a number of false positives. Or at least, [...]
Todd over at Realty Blogging pointed out a common blogging misconception that I see with my clients as well. It’s the “If you build it, they will come” mentality.
This misconception says a few things. If I start blogging about real estate…
I will rank higher in the search engines for my market area.
I will have lots [...]
What exactly is the right technology to use in real estate? Well, I think we can all agree the Internet is one place to look. But what’s the most effective use of the Internet in real estate? Beyond IDX’s and maps, how can Internet technologies improve your real estate business?
It seems that the secret is [...]